BRAND PRESENTATION
VINILLIA
A beauty universe, ready to meet its audience.
Logo exploration & social content
Beauty & skincare
THE IDEA
A beauty universe, introduced in three posts.
Logo exploration and the first Instagram posts for Vinillia, introducing the beauty and skincare brand through a coordinated three-part launch sequence.
VISUAL DIRECTION
Blush pink, cream and deep green connect the posts. Large serif headlines establish the message, while product arrangements, soft fabrics and botanical details create a consistent visual setting.
- Designer
- Youssef Aamir / NDIDART
- Contribution
- Logo exploration, social media art direction and the first three Instagram posts.
- Project type
- Logo exploration & Instagram launch
EXPLORE THE SYSTEM / 02 CHAPTERS
Inside the project.
Start anywhere.
Every detail is connected.
FIRST INSTAGRAM POSTS
Anticipation. Introduction. Delivery.
The first three posts move from a coming-soon announcement to a welcome message and a delivery announcement. Blush pink, cream and deep green connect the sequence, with large serif headlines, botanical accents and carefully staged skincare products giving each message its own setting.
CONCEPT EXPLORATION
A botanical starting point.
An earlier identity exploration uses two leaf forms to create a V, with rose lettering on a light neutral field. These studies document the initial direction; the Instagram posts above show the later wordmark with a feminine profile and botanical detail.
LET’S WORK TOGETHER
Your next idea.Let’s give it form.